Iwata Asks is a series of interviews conducted by former Nintendo Global President Satoru Iwata with key creators behind the making of Nintendo games and hardware.





Special Edition: Creative Small Talk

Why the Games Have Lasted 25 Years

Itoi

Wait, is this what we're supposed to be talking about today? It's turned into a discussion about creativity.

Iwata

That's all right. (laughs) As long Itoi-san is included in the conversation, and we're able to talk about Miyamoto-san's work, it doesn't matter if we're not focused on a particular project.

Itoi

Oh, well we're doing that.

Miyamoto

We are doing it "desparately." (laughs)

Iwata

Also, we've been talking today about various principles, so I think this conversation is applicable to all sorts of things. For example, just by changing the wording a little bit, we could be discussing why the Super Mario and The Legend of Zelda series have been beloved by fans all over the world for 25 years.

Itoi

That's true. The games Miyamoto-san creates are long-lasting.

Iwata

I think that all those things we've been talking about today are exactly why those games have lasted so long. After all, in the ordinary scheme of things, I don't think the team that made what would become the best selling video game in the world would last 25 years.

Itoi

Right.

Iwata

And I think we've found the answer as to how they were able to make these games for 25 years without ever losing that first sense of wonder.

Itoi

Oh, so we've already told everyone the answer then.

Iwata

That's right. (laughs) We've been spilling the answers the whole time we've been talking.

Itoi

Yeah. It's like Miyamoto-san said earlier. The root of everything is that they're desperate.

Miyamoto

That's right. (laughs) Simply put, discussion at lunch generally starts off with, "This isn't working."

Iwata

"Miyamoto-san, we've got a big problem!"

Miyamoto

Exactly! (laughs)

Itoi

(laughs)

Iwata

Usually, when someone says, "We've got a big problem!" they look really troubled. But when Nakago-san and the others say it, for some reason they look kind of happy about it. To go back to that baseball metaphor, it's as if the batter goes up to bat, takes a swing and hits a groundball.

Itoi

Oh, I see.

Iwata

And the moment the batter hits that ground ball, Nakago-san, who's watching from the bench, looks kind of happy, and says, "We've got a big problem!"

Itoi

"And we've got two outs." (laughs)

Iwata

And Miyamoto-san and the rest of the guys are desperately trying to figure out how to make that ground ball into a hit.

Miyamoto

Like, "Go talk to the umpire."

Everyone

(laughs)

Miyamoto

That really is what it's like though.

Itoi

Yeah, it's exactly like that. And that's why desperation is so key. I'm not trying to force this baseball metaphor here, but even when you hit a grounder, you need to run as fast as you can.

Miyamoto

Right. It doesn't matter if you're in the pros or just an amateur.

Itoi

Right. It's still the same. You need to run as hard—as desperately—as you can. And when you're slacking off, it's okay to just slack off.

Miyamoto

Right, right.

Iwata

But if you're saying it's okay to slack off, doesn't that go against your idea that people should always be working desperately? That's the question I feel that the people reading this will have.

Itoi

Oh, me, me! (raising his hand like a student in class)

Iwata

Okay, let's go with Itoi-san.

Itoi

It's like Mitsuo Aida-san6 says. "Ningen Damono (Because I'm Human)."

Everyone

(laughs) 6. Mitsuo Aida: Japanese poet and calligrapher. Ningen Damono (Because I'm Human) is one of his most famous books.

Miyamoto

"Because we're human." (laughs)

Itoi

In other words, no one can keep up that desperate pace forever.

Iwata

Not forever.

Itoi

You can't live like that all the time. When you're out of the batter's box, you don't need to act the way you do when you're in it.

Iwata

But when it's your turn up to bat, you need that desperation.

Itoi

Right. And pinch hitters who are on track to become regulars need that desperation even while they're on the bench. You need be able to strike the proper balance.

Iwata

Right.

Miyamoto

Yeah, yeah.